OLIPOP
/ TIME TRAVEL
TRAVEL AGENCY
SCROLL
[ EXP ]
/ INSTALLATION
LOCATION:
LOS ANGELES
// Dial : 1-800-OLIPOP > Pick the decade of your dreams > Listen to those dial tones fizz _
OLIPOP needed a Gen Z launch that didn't feel like a campaign. The answer was a hotline — 1-800-OLIPOP — where fans called in for a chance to win a flavour-fuelled trip to the decade of their dreams. Even the dial tones fizzed. Then UNIT9 built the destination.
[ EXP ]
/ INSTALLATION
LOCATION:
LOS ANGELES
" We weren't decorating rooms. We were building decades. The nostalgia had to hit hard. The ThighMaster had to work. The inflatable bed had to bounce. The details were the whole point. We poured so much love into every square inch."
MICH, Experiential Director
3 ROOMS
3 ERAS
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/ INSTALLATION
LOCATION:
LOS ANGELES
EXECUTION
An Austin motel, taken over for a weekend and transformed into an IRL throwback playground — one suite per flavour, one flavour per decade.
Cream Soda landed in MTV's golden years. Strawberry Vanilla became a 90s inflatable dreamscape — ball pit bed, inflatable fruit, the works. Cherry Cola went full Y2K: neon arches, egg chairs, and a working ThighMaster station.
[ EXP ]
/ INSTALLATION
LOCATION:
LOS ANGELES
Across one weekend, UNIT9 captured everything from build to bedtime — turning a real motel into a scroll-stopping brand world. Every inch was built to be lived in and shared — dial-up phones, glowing cherries, inflatable beds — each detail engineered to keep phones out and pointed at something worth shooting.
DIAL IN
DROP BACK
[ EXP ]
/ INSTALLATION
LOCATION:
LOS ANGELES
RESULTS
// Three flavours. Three decades. One number to call _
[ EXP ]
/ INSTALLATION
LOCATION:
LOS ANGELES